New Ultimate Skin Care Regimen and more

What is a skin-care regimen? Quite simply, it's your daily routine, used morning and evening.

Why use a skin-care regimen? 97% of dermatologists agree, "The best way to treat and protect your skin is to start a daily anti-aging skin care regimen as early as possible".

How to use a skin care regimen.

- Step 1: Cleanse. Begin with an ANEW cleanser to clean out your pores, remove impurities and prepare skin for moisturizers and treatments.

- Step 2: Moisturize. For daytime protection, moisturize with an ANEW day cream with SPF sunscreen and in the evening, use a night cream. Choose from the same category as your cleanser. Both will hydrate your skin and reduce signs of aging.

- Step 3: Treat. Finish with an ANEW eye treatment for your eye area. Each is designed to complement your day and night creams and treat the vulnerable eye area with extra care.


Avon is introducing our new Anew Anti-aging skin care regimen starter kits. Everything you need to get you started. Which one should you try?

30+ Rejuvenate fine lines and wrinkles, dull skin, visible pores; undereye puffiness
40+ Reversalist wrinkles, loss of firmness and uneven skin tone; dark undereye circles
50+ Ultimate deep lines & dark age spots, thinning skin; undereye bags

The Ultimate Age Defying System (age 50+) is a 4 piece starter kit that contains a try-it size of Age Repair Cream Cleanser; a try-it size of day cream SPF 25 and night cream and a full-size contouring eye system (Retail will be $38.00 Now only $19.00 with any $10 skin care or makeup purchase on pages 10-58)

The Rejuvenate Age Defying System (age 30+) is a 4 piece starter kit that contains a try-it size 2-in-1 gel cleanser; a try-it size day cream SPF 25 and night cream and a full-size 24 hour eye moisturizer. (Retail will be $34.00 Now only $17.00 with any $10 skin care or makeup purchase on pages 10-58)

The Reversalist has not yet come out in a starter kit, but I will let you know when it does.

Here is a tip for eye-catching matchmakers: For the most dramatic eye impact, pair a loose powder shadow with a bold liquid liner in a complementary or contrasting shade.

Avon's Precision Glimmer Powder Eyeshadow is on sale for just $4.99 (normally $8.00). Pure, vibrant, creaseproof color. Pair it up with Precision Glimmer Eyeliner for just an additional $3.49 more (regularly $5.00).

As always, please visit my website for more great products and if you have any questions, click on the "contact me" button at the top of the page.

The Shelf Life of Cosmetics

Keep track of how long you've had your beauty products, for two good reasons: To be sure they are still effective and to assess their possible contamination with bacteria that can cause rashes or infection. Save this handy guide. (Data gathered from various sources on the internet as well as cosmetic companies)

FOUNDATION: up to 2 years - Throw out sooner it the pigment has started to change or the consistency becomes clumpy.

LIPSTICK: 1 1/2 to 2 years - When the waxes eventually dry out, you'll feel a loss of the slip that makes application easy.

MASCARA: 3 months - Because the process of applying involves moving the wand from lashes to bottle and back, the risk of introducing bacteria is high. A new tube every three months is simply sensible eye hygiene.

EYE SHADOW: 3 years - If either powder or cream varieties exhibit an odor or a color or texture change, discard sooner.

LIP AND EYE PENCILS: 2 years - If the pencil starts to stick and get more difficult to use, it's probably dried out. Time to toss it.

BLUSH: 3 years - Despite a long shelf life, be alert to changes in color, smell or consistency.

MOISTURIZERS: 3 years - Discard them sooner if you start to smell an off odor or the overall texture seems to have changed.

BANISHING CREAM: 18 months.

MOISTURE THERAPY LIP BALM: Two years.

MOISTURE THERAPY PRODUCTS: Two years.

SUN PROTECTION: 2 years - When it's time to discard, you'll notice that the product starts to separate and may have an odor.

SELF-TANNERS: 6 months to 1 year - self-tanners take on a funny smell when they're past their prime. They become less effective and you may get a lighter or inconsistent "tan".

FRAGRANCE: 1 to 4 years - Perfume fades in 1 to 2 years: Toilet water: 2 to 4 years. Store in a cool, dry place away from sunlight.

DEODORANT: 3 years - The active ingredients don't last forever, and once they're inert, the deodorant isn't effective.

NAIL Polish: 6 months to 4 years - The less it's exposed to air and sunlight, the longer it last. Store in the refrigerator.

SOAP: Bar Soaps - Two-year shelf life. Best used within one year after opening.

As a general rule, for treatment products (e.g., skin care items) the consumer use up time is six months; for personal care products, the use up time (with twice a day application) is three months. Each product has a five-digit batch code number to indicate when and where the product was manufactured. The first number indicates the branch where the product was made; the next three numbers mark the day of the year, and the last number of the batch code shows the year it was produced. Our products undergo extensive testing to ensure freshness during storage, shipment and use by the consumer. Shelf life can vary depending on storage conditions (e.g., temperature, humidity) and use. We suggest storing products in a cool, dry area.